Switch to the best business phone solution for the beauty & grooming sector

According to Statista, the sales value of the beauty and personal care market in South Africa, which was valued at an estimated $3.5 billion in 2018, is expected to increase to a value of $6.16 billion by 2024. With a growth rate in the region of 50%, that puts hairdressers, beauticians, manicurists and other beauty industry companies in an increasingly competitive environment.

Salons and other outlets – largely small businesses with limited capital – must stay relevant in the cluttered market to stay competitive. Switching to a Voice over Internet Protocol (VoIP) business phone solution from Euphoria Telecom is flexible, cost-effective and can up your customer service game, equipping your beauty business to leap ahead in profits.

The beauty of VoIP

Whether you run a hairdressing salon, a spa, a wholesale store or a retail outlet, the beauty business is labour-intensive and always customer-facing. But the last thing you need while you and all your staff are tied up doing treatments or dealing with clients is to miss important calls. Euphoria’s Virtual Receptionist feature will ensure that no call ever goes unanswered again. This hands-free receptionist will greet every caller professionally and route their calls using simple, automated options or IVR (Interactive Voice Responses) based on the caller’s selection.

This speeds up the communication process, freeing up your staff or receptionists to resolve more complicated queries that need a human touch. Your Virtual Receptionist can even work for you after hours when there is no one available to field calls.

Depending on the query an incoming caller needs to resolve – be it a booking enquiry, payment query or simple sales-related question – the Virtual Receptionist can use automatic prompts to take the caller to a telephonic booking system, allow them to hold for a representative or request a call-back if a representative isn’t available.

Mobile waxing

VoIP uses the internet to make and receive calls. That means you can connect your virtual switchboard to any major mobile network. All you need is an active data connection. Using a dedicated mobile app on a smart device, you can set up extensions for each employee that needs to be connected to your network. They will all be reachable via your main office number no matter where they are. Alternatively, calls can be made or received via a softphone interface on a laptop or a dedicated IP (Internet Protocol) handset.

If you already have an existing phone number and switch to a VoIP cloud-hosted business phone solution, there is no need to change your number. It can easily be ported over onto your new network, so you will never have any continuity issues with your clients and won’t have to recreate any existing marketing material.

Complete control is weaved in

A full-service, cloud-hosted PABX is brought to life by a combination of VoIP and cloud computing. This brings all your phone, email and online video conferencing technology together, so you always have a record of every customer interaction at your fingertips and can interact in multiple ways. With the user-friendly tools in Euphoria Telecom’s TMS (Telephone

Management System), you can monitor call costs 24 hours a day to avoid any unpleasant surprises at the end of the month. You can also access detailed reports about average call times, sales performance and attendance if your employees are working remotely. Euphoria’s highly competitive per-minute call rates reduce costs in the long term, and setup and running costs are minimal. Overall hardware setup cost is drastically reduced, with interchangeable devices able to operate on the cloud-based network, which doesn’t require extensive cabling.

Dare we say, “A cut above the rest”?

To stay ahead in the competitive beauty business, you need fast phone systems that offer communication anywhere, zero missed calls and huge cost savings that fit your business’s size and scope. A VoIP PABX solution from Euphoria Telecom is the smartest option that integrates more than 200 features, enhancing efficiency and sales. Maybe it’s time you cut off that old switchboard system.